Buzzed Magazine

Aug 1, 2006

Ann Tancio


Can you please describe in detail what your product is?
Sumo Lounge high tech beanbag furniture is the fun and versatile solution for young, modern lifestyles. Not your parents tired old beanbag, Sumo Lounge furniture has revolutionized the genre with sleek, stylish casings made from space age rip-proof nylon and filled with top quality little foam beads.

What are the primary consumer benefits of your product?
Sumo Lounge furniture is stain resistant, easy to clean, water repellent and lightweight enough to be moved from room to room. The Omni, a super sized pillow, molds comfortably to your body, providing skeletal support and helping to prevent back pain.

Does your product come in an eclectic variety of colors and or sizes?
Sumo Lounge furniture comes in two models: The Omni (4.5′ x 5.5′ weight 8 lbs) and The Otto, short for Ottoman (50 cm radius, weight 5 lbs.) Available in a rainbow of colors including Pitch Black, Pure White, Hot Pink, Tangerine, Fiery Red, Midnight Blue, Platinum and Charcoal Green, Sumo Lounge furniture is the perfect accent to match any color or style mix.

Many young adults in your target market are within the college age range- do you expect to see your product in college dorms?
Sumo Lounge furniture is taking the college circuit by storm! The Omni provides the ultimate in cool lounging comfort for studying, relaxing and hanging out with friends. The cute, versatile Otto doubles as a footstool, small seat or little table, making it perfect for small quarters. Sumo Lounge furniture is also a popular accessory for starter apartments, lofts, studios, teen bedrooms, home entertainment centers and even around the pool..

What is the price range of your product?
Prices: Omni from $125. Otto $75.

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